Revolutionising wellness nationwide with Village Health & Wellness Clubs
We provided free-standing, high-capacity ice baths designed for optimal user experience to Village Health & Wellness Clubs across 32 locations in the UK. This partnership marks our strategic expansion into the gym and hospitality sectors, allowing us to redefine wellness offerings for a broader audience.
A future-proof gym
Village Health & Wellness Clubs approached us seeking to enhance their wellness facilities with cutting-edge recovery solutions. They recognised the growing market demand and benefits of cold-water immersion, and identified us as the ideal partner to bring this to life. Especially with our ProCare package providing training and always-on support for their teams.
Plug-and-play
A free-standing, high-capacity Island model ice bath was delivered and placed beside the main swimming pool of their Leeds location. Free-standing meant a superfast, plug and play style installation with a full estate rollout beginning March 2025, with a bi-weekly plan to continue through to June. This ensures that guests at Village Health & Wellness Clubs can experience the transformative benefits of our ice baths firsthand.
Cold water for all
Our partnership not only enhances the wellness offerings at Village Health & Wellness Clubs but also marks a significant milestone for us, our first nationwide rollout. By bringing the benefits of cold-water immersion to more people than ever before, we're setting a new benchmark for wellness innovation in the UK.
"We're delighted to partner with Brass Monkey to elevate the wellness experience we offer our members. With wellness fast becoming increasingly popular within the fitness space, having the ability to offer cutting-edge cold recovery facilities aligns with our commitment to providing the best in health and wellness,"
Andy Logan, Regional Operations Manager, Village Health & Wellness Clubs.
Free guide
How might ice baths work for your business?
Are you a gym, studio, spa or wellness centre? You can learn more about how to plan and deliver a world class cold water immersion experience in your gym or wellness centre by downloading our free ice baths for gyms guide here.
Are you a gym, studio, spa or wellness centre? You can learn more about how to plan and deliver a world class cold water immersion experience in your gym or wellness centre by downloading our free ice baths for gyms guide here.
Continue reading with our 1Rebel case study
Contrast therapy with 1Rebel
We’ve just completed a fabulous job with the guys at 1Rebel. One of our ice baths was installed alongside a cutting edge sauna to deliver a truly unique contrast therapy experience. Our founder Dan sat down with James from 1Rebel to get his thoughts and see if he had any advice to share with businesses thinking about doing the same.
We’ve just completed a fabulous job with the guys at 1Rebel. One of our ice baths was installed alongside a cutting edge sauna to deliver a truly unique contrast therapy experience. Our founder Dan sat down with James from 1Rebel to get his thoughts and see if he had any advice to share with businesses thinking about doing the same.
