Articles

The cold is a very personal thing. We each practise the cold in different ways for different reasons and your journey is your own. Only you can get yourself through it and only you can conquer the cold. But there are some techniques that can help you prepare. Here, we explore the three ways Daniel Kluken prepares for the cold to help you get the most from your practice. 

In this 3-minute guided cold exposure, Daniel invites you to surrender to the cold, reminding us that the cold is always stronger than we will ever be. 

We are not trying to fight it or control it, we are trying to make peace with it. 

As Wim Hoff puts it, “When you go into the cold, you cannot think. You have to be. You learn to be, to be the best version of yourself.”

In this video, Daniel guides us through a 1-minute cold exposure session. Before entering the water, focus on the conscious decision you made to face the cold. Understanding your ‘why’ is an important part of your mental preparation every time you’re preparing to enter the water.

Dutch-born Daniel Kluken has been exploring and teaching cold exposure for over 10 years, working with people from over 40 countries as a high-performance, leadership and mindset mentor. 

Up in Scotland’s Speyside Valley lies the whisky trail that winds alongside the cold rushing waters of the Spey River. This famous fiery amber nectar is carried in casks and barrels all over the world, but it’s right here, in this beautifully remote spot, where our story begins.

When we say “cold” we mean anywhere below 16°C. A typical “ice bath” is 5-10°c. Brass Monkey Ice Baths can be set anywhere between 0.1-10°c. The rule is, it has to be cold enough to be uncomfortable, to create a feeling of “Sh*t, I need to get out, but I can stay in, safely”.

One of the things we get asked the most is; ‘How long should I be spending in an ice bath?’ The short answer: it depends. Slowly building up to 2 minutes below 1°c is great. If your goal is to reap the maximum benefit possible then there’s no need to stay in any longer than 3 minutes!

From Tony Robbins to Joe Wicks, there's science behind the link between high achievers and deliberate cold exposure. So many CEOs and celebrities swear by their cold water habit, here's why. How do you picture the morning routine of a successful CEO, Athlete, or Entrepreneur? Probably an early #5amclub wake up, journaling, and meditation. Followed by exercise and a cold shower before the rest of the population is even awake.

When it comes to ice baths and even wild swimming, there’s one thing you should be mindful of… the after-drop. We’ll explore what exactly the after-drop is, why it happens to our bodies and what we can do to avoid it.

Does cold immersion impact muscle growth and should it be avoided if you’re looking to gain muscle mass? Yes, and no. Our ice baths are used by athletes across the UK as an essential part of their physical recovery. If you’re specifically aiming to build muscle, read on.

While cold water therapy can provide numerous benefits, it is important to be aware of the do’s and don'ts to ensure a safe and effective experience.

If you’re going to embark on this journey, you need to remember it’s going to be uncomfortable and challenging but that’s quickly overcome by how invigorating and rewarding the whole process is.

Taking cold showers is the most popular way to get started with cold water therapy, mainly because they are super accessible to the masses and easy to slot into your current routine.

Resolutions and goals are good but building habits are better. You don’t have to wait for a new year, check out five healthy habits you can start this week.